Marissa E. Marsala
I am an accomplished senior marketing and communications management professional with over 15 years of proven strategic and tactical marketing experience growing market share, driving revenues, and delivering ROI. I have held a variety of senior-level positions managing, mentoring and coaching high-performance teams. www.linkedin.com/in/marissamarsala
Marissa Marsala is the owner of Employer & Candidate Connection, a consultancy that serves three job-related types of clients. Prior to launching my own business, I created a LinkedIn group bearing the same name. This group serves as an online meeting place for job seekers and employers to post and apply for jobs. In addition, it provides a variety of useful tips, tools, articles, short videos, and techniques to assist job seekers in leveraging the Internet, social media and other sources to get the competitive edge in today's tough job market.
I also possess a 15-year background in strategic and tactical marketing. Prior to my marketing career, I enjoyed a 12-year career as a senior HR professional. As a result, I possess a broad range of expertise including organization and leadership training/development, recruitment and retention strategies, employee relations, employee benefits, and compensation.
Given this experience and my marketing background, I am frequently called upon by friends, former colleagues and others to formulate career-related strategies to assist them in identifying and securing their next great position. For this reason, aside from assisting businesses with marketing initiatives, I launched this consulting practice where I help market, coach and prepare individuals for the next level in their careers or help guide and facilitate career "makeovers." This includes resume/cover letter writing, career counseling, job sourcing, job lead research/sourcing, search services, and candidate elevator pitch/brand-building. Aside from being personally gratifying, this work is professionally rewarding as it blends my creative Marketing and HR expertise.
In addition to the pro Bono work I do on a generalized basis through my LinkedIn group and individualized job seeker support, I also provide traditional contingency search firm sourcing and screening services for both employers and search partners through my consultancy. The goal of this three-legged business model is to make successful employer and candidate connections.
Job Search Advice from Marissa: